BuyVIP - The redefinition of eCommerce

Internet has been reinvented from its ashes. This time enjoying a real demand from online users -which were missing beginning of 2000-, expert investors and projects with concrete business plans.

Amongst the choice of new opportunities eCommerce comes out with products and services which were not that appealing 2-3 years ago. This is the case of branded product sales like clothes, accessories (watches, sunglasses, bags, etc) or sport apparel.

BuyVIP starts in Spain, Italy and Germany in a moment there was not such an online offer, explaining its fast development and appeal for the investment community in the last 2 years.

The fact that we had a multinational management team with a proven track record in the “tough days” has been a key element when we had to push a venture with low barriers of entry into the main European bet in its category. We were able to raise a gap between us and the other players, some of them with important financial back up.

And now that we have opened Pandora’s box, new related business opportunities come in a natural way where BuyVIP has a clear competitive edge to succeed thanks to its life style community of users, the relation with the best Brands and –of course– partnership with the most important Portals, Media houses and Communities in our countries.

If the challenge was exciting 2 years ago, the one for the coming 3 years makes us feel even more enthusiastic than before!

THE REDEFINITION OF eCOMMERCE

Vision and strategy

BuyVIP vision is to become the biggest most valuable lifestyle and fashion eCommerce Community in Europe.

A new way of selling branded goods via the internet that works as a stand alone model and can also be integrated into existing communities.

An entrepreneurial management team with experience in the sector. A scalable business model that becomes more profitable by adding campaigns and new members, proven by BuyVIP in Spain, Germany and Italy, and in France by the competitor VentePrivee.

A strong local approach and relevant media partners that differentiates BuyVIP from competitors. A market leader already in Spain, Germany and Italy which is a solid basis for expanding the company’s presence in other countries.

A low-risk investment – BuyVIP has a running business with growing revenues. The main challenges to follow the growth strategy are addressed:

• Product Sourcing: Brands love the concept, focus at the beginning is fashion (high margin) but other products will be offered in the future. Key local buyers are already hired.
• Community Growth: Community Leaders or partners receive incentives via a commission scheme. Godfathers receive bonus on their next purchase, magazines take godfather role, model has proven successful (Glamour, rtl).
• International Expansion: Strong local focus (local MD / Entrepreneur) who has share in mother company, experience in management team from previous ventures.
• Technology Development: Platform already developed (multi user, multi tenancy, scaleable), strong technology expertise in management.
• Internal Growth: Strong core management team with significant start-up experience, defined processes.
• Financing: Continuous commitment of founders and existing investors, strong network of investors and available offers.

Web: www.buyvip.com